Kinary App Design
Year: 2021 | Client: Healthipeople | Industry: Healthcare
Tools: Figma, Miro
Deliverables: UX research, Usability testing, Strategy & design, Information architecture, UX & UI design.
Role: Head of design ( team of 5)
Brief: Caring for a loved one requires more than love – it takes time, organization, and a lot of energy. Kinary gives you one location to easily track, manage, oversee, and share every aspect of caregiving. Meet Kinary, the all-in-one mobile app that gives family caregivers the tools to manage and share daily caregiving responsibilities.
Tools: Figma, Miro
Deliverables: UX research, Usability testing, Strategy & design, Information architecture, UX & UI design.
Role: Head of design ( team of 5)
Brief: Caring for a loved one requires more than love – it takes time, organization, and a lot of energy. Kinary gives you one location to easily track, manage, oversee, and share every aspect of caregiving. Meet Kinary, the all-in-one mobile app that gives family caregivers the tools to manage and share daily caregiving responsibilities.
The process
01- Idea
The caregiving of family members poses a significant challenge for millions of people, demanding more than just love—it necessitates time, organization, and substantial energy. The idea revolved around developing a comprehensive mobile app designed to provide family caregivers with the essential tools for efficiently managing and sharing daily caregiving responsibilities
02 - Validation
According to market trend here are the Global Health Caregiving Market Share, by Service Type
I spoke to the actual at home & professional caregivers about their current caregiving process, challenges and needs. Following were the top challenges identified.
Key problems identified:
I spoke to the actual at home & professional caregivers about their current caregiving process, challenges and needs. Following were the top challenges identified.
Key problems identified:
- The information is all over the place due to no single tool
- Lack of transparency with the family members on the health status of the patient;
- Lack of tracking tasks that need to be done at a patient level.
- Mental and emotional stress for the caregiver while trying to manage.
03 - Divergence on concept
Based on the interviews & user needs,we as a team broke away from a single, focused path to generate a variety of concepts and the generation of diverse perspectives in the caregiving space.
Towards the end, we brainstormed on the concepts with the stakeholders and came up with the most important problems in the current caregiving process that can be solved. The rest were marked for R2.
Towards the end, we brainstormed on the concepts with the stakeholders and came up with the most important problems in the current caregiving process that can be solved. The rest were marked for R2.
04 - Convergence & brainstorming
After identifying the main challenges, we took a deep dive into the issue. This included thorough benchmarking, researching best practices, understanding customer segments and industry compliance.
05- Prototyes & testing
I then worked very closely together to convert the ideas into testable prototypes. It was important for us to design simple and easy-to-use features as our target audience's learning curve is small. We also introduced new patterns and behaviors that needed validation before they went to development.
Prototypes were done using Figma and then the feedback testing was done using Useberry. The results of the testing were as follows.
06 - Design & development
We followed a waterfall delivery model on the first releases of the features. I worked closely with the product manager and the dev team to deliver high-quality designs.
07 - Launch & marketing
I designed the final logo of Kinary. Apart from this I also took part in preparing for pitches with investors. Kinary was launched and was able to get California government funding - Calgrows. Kinary Website.
08 - User research & iterations
After the release, we moved ahead with more user interviews and study data to gather feedback and improve the fetaures.
